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Impact Post Best Practices
Impact Post Best Practices

Learn what elements make up a great impact post.

Megan Carlson Kladakis avatar
Written by Megan Carlson Kladakis
Updated over a week ago

To learn more about what impact posts are & to see examples, click here.

Impact Post Best Practices:

  • Include visuals (ex: quality videos, relevant photos, etc.)

  • Break up your text into smaller paragraphs and/or bullet points for easier reading

  • Be sure to include gratitude & make the connection for the donor that these things they're reading about wouldn't be possible without their support

  • Include facts & stats to enforce why your mission (and your donors!) are needed & what is being accomplished

When you create an Impact Post, it does not automatically send to your donors. Most of our partners attach an Impact Post to a manual text message or auto-message.

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